A College Town Feel in a Big City Place.

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2025 Annual Meeting

Agenda & Registration Open Now!

Figure out how to make your way around the District

Buy Downtown Gift Cards

Hillsborough Street Dollars

On & Off Street

Art Walks and More

Events in the District

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The Latest From our Blog

Packapalooza is for Everyone!

The signature ending to Wolfpack Welcome Week has something for everyone, including a Kids Zone

Small Business Gems

Your Guide to Supporting Small Businesses on Hillsborough Street

The Big Dance is Coming to Town...

Calling all basketball fans! - March Madness is coming to town! 🏀

Sharing the Love on Hillsborough Street! ❤️

Join us this Valentine’s Day, as we spread the love with the Hillsborough Street Community!

Journey to Greatness

A Triumph for the Pack: NC State Men and Women Advance to the Final Four